• We make web technology make sense, so you reach more goals.
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You already know you SHOULD be doing more with the web.

But you can waste thousands of dollars and hundreds of hours if you don't know what to do and how to do it.

We'll help you start using the web strategically to save time, increase profits, avoid costly mistakes, and take control of your life. We can even help increase the value & marketability of your business.

We answer the questions you don't even know need asking.

You have caused me to be excited about this process when I had been DREADING it! You are awesome! Your enthusiasm is contagious!
A.M., Medical Clinic Owner
No wonder other consultants & designers are cheaper! They're just not delivering the same service as you are.
Management Consultant
You know what you're doing, but you also explain things to me in a way that I can understand. I can't believe how much I've learned!
Non-profit Founder
In today's world of starting up a business, website or other venture, this is the kind of person that you want on your side.
Cybersecurity Professional
As usual, you're a life-saver in all situations!
Non-profit President
...an integral part of development of multi-platform outlets for our programming. We consider Glerin a partner in our success.
Media Network CEO

We're the Trusted Advisor who will make sure you understand all of your options, and guide you in making the best choices to help you reach your short term & long term goals.

Even if someone else is designing your site, you need a solid strategy first.

And we promise, NO GOBBLEDYGOOK!

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Me, Gigi Hadid, and your radical retirement

Me, Gigi Hadid, and your radical retirement

I'm pleased to be part of another issue of Collective Hub magazine! This time in their January 2018 Productivity issue with Gigi Hadid as cover model, in an article about building a business to sell. Previously I was featured in the magazine in an article about handicap accessible websites.

You can read the article, "Way Out," by downloading this pdf. It's written by Collective Hub's Editor, Amy Molloy.

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Glerin in AP article about small business caregiver leave

Glerin in AP article about small business caregiver leave

I was recently interviewed by an AP business writer for an article about small businesses that offer caregiver leave although they're not required to legally.

As those who know us well know, this is a topic that's dear to my heart as my staff went above and beyond to support me when I was caring for my mother during the last years of Alzheimer's. That's her in the photo above with me and one of my sisters, 19 months before she passed.

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7 Free Online Marketing Tools to Boost Service Business Growth & Save Time

7 Free Online Marketing Tools to Boost Service Business Growth & Save Time

When you're running a service-based business, keeping up with online marketing can be a big burden but staying on top of it makes for smooth sailing.

You have a business to run and, if you're like most people, you put off working on your business to work in your business – doing all the daily tasks that are required for it to run rather than working on it to improve operations and profitability.

Marketing is usually one of the first things to fall by the wayside, and when your business is going well you may not even notice adverse affects because you're so busy with current customers and cashflow is good. Eventually, though, it'll become impossible to ignore and you'll hit the famine part of the feast/famine cycle and be left scrambling to bring in new business.

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Remote clients mean freedom AND higher profits

Remote clients mean freedom AND higher profits

What do the beach, mountains, and lake have in common?

I worked from all 3 in the same month this summer. And over the past 21+ years, I've worked from locations as far flung as Key West, Rome, and Nova Scotia.

You may want mobility to travel for fun, be able to move when and where you want, start transitioning into retirement, or to help you meet family obligations. Regardless of why you want it, though, if you're an expert in your field you, too, can become a Digital Nomad.

And if you do it right, operating costs of your business will go down. [Read on to get our free guide “What Every Would-Be Digital Nomad Needs To Know.”]

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Boomer business owners: start Takin' Care of Business, stop blaming millenials

Boomer business owners: start Takin' Care of Business, stop blaming millenials

I read an article recently that gave 3 reasons for businesses closing when the owner wants to retire:

  • internet competition,
  • lack of loyalty among younger customers,
  • and owners not being able to find a buyer. 

All of these reasons come back to one uncomfortable truth:

The average business owner has been watching the internet come roaring down the track for years and has made little to no effort to figure out how they could use the web to:

  • improve their business operations and efficiency,
  • increase customer loyalty,
  • improve communications with customers,
  • reach target markets they could have never dreamed of before, 
  • and adapt their business to survive.
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Sample Project Visuals

11-11
Websites
11-11
Web design & development for 11/11 Veteran Project. Our CEO is their Director of Strategy & uses their national platform and extensive network to help clients reach strategic business goals while supporting organizations that provide access to resources for veterans and their families.
print
Print Design
print
This 20-page 5-year Progress Report for a Tourism Department is printed on high quality gloss paper of magazine quality. Presenting details of progress made in an easy-to-digest manner helps Tourism stay accountable to funding sources.
edgewood website
websites
edgewood website
Web design and development for Edgewood Townhomes and Villas, a unique luxury townhome community in Southern Virginia. They needed a modern, mobile friendly site to help display the vast array of options available to homeowners, as well as highlight available properties.
Mother Cluckers
websites
Mother Cluckers
Mother Cluckers is a unique home decor and interior design shop located in an historic downtown. They sell home luxuries, unique apparel, and gifts in their brick & mortar as well as online via Square. We developed the website, set up their ecommerce system on Square, and integrated it with their website.
lisa
websites
lisa
Web development for author, business strategist, speaker, and podcaster Lisa Kipps-Brown, our CEO.
Colin
Websites
Colin
Website design and marketing automation services for NASCAR driver Colin Garrett.
illustration
Illustration and Animation
illustration
A tourism office wished for some type of animation that would let visitors "drive" around the county to discover things to do. Using animation that requires no special browser plugins, illustrator Erin Kipps Brown came up with a concept to treat the project like a theme park map.
VGA
websites
VGA
Economic development website design for Virginia's Growth Alliance, a region that covers 10 counties.
south hill
rebranding & website
south hill
Town of South Hill, Virginia, rebranding and web design.
Westfield brand
Branding
Westfield brand
New branding identity for The Downtown Westfield Corporation, the management entity of the Special Improvement District of Westfield, NJ. Main Street New Jersey awarded DWC a grant to work with Glerin on the rebranding and marketing strategy for Downtown Westfield.
social
Social Media
social
When we were invited by Virginia's Department of Housing and Community Development to speak about marketing to Virginia Main Street Community directors from across the state, we needed something helpful to give them to take back to the office. Our Quicky Guide to Social Media ended up being quite a hit! This poster is different from anything we've ever seen: It has dry erase blocks to let the user jot notes for planning their social media. The poster is 11"x17" - large enough to accommodate the dry erase blocks but small enough to not take up too much of the user's office wall.
vineland website
websites
vineland website
Web design and development for Vineland Downtown Improvement District / Main Street Vineland, NJ. Part of a project awarded to VDID through a Branding & Digital Design Grant from Main Street New Jersey.
Branding
Branding
Branding
New branding identity for Stand Up For Salem (New Jersey), a nonprofit that stimulates business opportunity, historic preservation and community growth through grassroots community development.
print
Print Design
print
This magazine won an Award of Merit for Communication from the Southern Economic Development Council. Virginia's Growth Alliance is geographically the largest economic development region in Virginia. They provide a printed quarterly quality of life magazine to prospects; the magazine is printed on glossy paper that is of the quality you would find on a magazine rack. A low-res version is also available for download on their website and for distribution on usb's.
fact sheets
Fact Sheets
fact sheets
As a part of the Halifax County IDA rebranding project, the organization needed a one-sheet data flyer for prospects. The piece is designed to present a good bit of data in a condensed format that provides a quick overview of the county, and integrated design elements extend the new branding identity.
vineland branding
Branding
vineland branding
New branding identity for Main Street Vineland, NJ / Downtown Vineland Improvement District, a group that promotes, enhances and revitalizes historic Landis Avenue as a thriving commercial district and community-gathering place for shoppers, residents and visitors. Part of a project awarded to VDID through a Branding & Digital Design Grant from Main Street New Jersey.

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