• We make web technology make sense, so you reach more goals.
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You already know you SHOULD be doing more with the web.

But you can waste thousands of dollars and hundreds of hours if you don't know what to do and how to do it.

We'll help you start using the web strategically to save time, increase profits, avoid costly mistakes, and take control of your life. We can even help increase the value & marketability of your business.

We answer the questions you don't even know need asking.

You have caused me to be excited about this process when I had been DREADING it! You are awesome! Your enthusiasm is contagious!
A.M., Medical Clinic Owner
No wonder other consultants & designers are cheaper! They're just not delivering the same service as you are.
Management Consultant
You know what you're doing, but you also explain things to me in a way that I can understand. I can't believe how much I've learned!
Non-profit Founder
In today's world of starting up a business, website or other venture, this is the kind of person that you want on your side.
Cybersecurity Professional
As usual, you're a life-saver in all situations!
Non-profit President
...an integral part of development of multi-platform outlets for our programming. We consider Glerin a partner in our success.
Media Network CEO

We're the Trusted Advisor who will make sure you understand all of your options, and guide you in making the best choices to help you reach your short term & long term goals.

Even if someone else is designing your site, you need a solid strategy first.

And we promise, NO GOBBLEDYGOOK!

Find out more

Remote clients mean freedom AND higher profits

Remote clients mean freedom AND higher profits

What do the beach, mountains, and lake have in common?

I worked from all 3 in the same month this summer. And over the past 21+ years, I've worked from locations as far flung as Key West, Rome, and Nova Scotia.

You may want mobility to travel for fun, be able to move when and where you want, start transitioning into retirement, or to help you meet family obligations. Regardless of why you want it, though, if you're an expert in your field you, too, can become a Digital Nomad.

And if you do it right, operating costs of your business will go down. [Read on to get our free guide “What Every Would-Be Digital Nomad Needs To Know.”]

I've been working like this for over 21 years, and it's way easier for you to get started than it was for me. If I could do it then, you can surely do it now!

You're lucky because current technology means all it takes is adapting your business so you only need yourself, a computer, mobile phone, and internet access.

A little background

When I started Glerin in 1996, it meant calling in to check my voicemail on a landline and having to access the internet with a long distance dialup number to check my email. I always figured out a way to do it, though.

My husband was in sales and traveled extensively and, even before cloud apps and WiFi, I was able to travel with him when I wanted and still do my work. Being mobile also allowed me to care for my mother when she had Alzheimer's because I could work from her home.

Our son and daughter have now worked with me for years and are able to work from wherever they want when they want – ranging from Richmond to Los Angeles to Dallas to Atlanta. And they've traveled to places like Japan, Germany, Spain, and Canada while working. In contrast to how it was when I started, we can now even connect to the internet during a flight. Just imagine the possibilities in 10 more years!

How can you do it?

You may need to get creative and come up with new services to offer or new ways to deliver your services if you're in a more traditional field that typically works in face-to-face situations.

That's part of the fun, though. Figuring out what you like and dislike about your industry and the work you're currently doing is the first step in repositioning your business to reinvent your life.

This is your chance to offer the services that you like and are profitable, and cull the ones you dislike or don't find profitable.

You can create your own new niche to really differentiate, making you the only choice for your perfect clients.

Be ready to change with advances in technology, though.

With the nature of being in an internet business, I've had to adapt my business many times since 1996. That's actually a positive to me because it fits my personality. I get bored easily and can't stand doing the same thing all the time – part of the reason I got out of Accounting. If you're the type of person who's a creature of habit and doesn't like change, though, you probably shouldn't have a business model that depends on technology.

Nothing against local clients, but...

they typically take more time – and therefore cost more – because many expect to see you in-person, even if it's not really necessary.

Some of my business associates refuse to work with anyone within 100 miles of their office for that very reason. An added benefit for them is that it doesn't really change anything with their clients when they travel.

If they were working with local clients, they would be more likely to feel like they needed to update them on their location and that starts feeling like a job. They want to work when and where they want without question. That's freedom.

When you reposition to be able to work remotely, you'll begin working with clients who already expect meetings to be via video or phone unless they're willing to pay travel costs for you to meet in person (and when the expense is on them, most aren't).

Ok, so you get the freedom part. You're probably wondering how you can increase profits, though.

Not only will you save time because you won't be having all those in-person meetings, some of the other ways you'll decrease overhead and increase profits are by:

  • not having the transportation expenses of meetings;
  • saving money on clothing and accessories (looking good from the waist up for video conferences costs less than dressing for meetings);
  • not having to maintain an office space for meeting with clients (rent, furniture, utilities...);
  • and using cloud apps in a way that lets you systematize and automate tasks that you or an employee would normally have to do.

Stop worrying about how others do it, make your own way, and create the lifestyle that fits your personality.

You may run into Digital Nomad snobs who claim you're only one if you work in other countries, live out of a backpack, and never know where you'll be staying next. Don't listen to them unless that's what you want to do.

Create your own definition of what being a Digital Nomad means to you, even if that's just working from different parts of town. The beauty of life now is that you can decide how you want to run your own business.

Going forward...

Have you ever thought about how you could adapt your business to work with remote clients? If so, what are some of the things you're worried about? How much do you think you could decrease overhead?

If you haven't thought about it, what's holding you back? You should at least entertain the thought because you never know when life's surprises may change how you prefer, or are able, to work.

BONUS: Text us the word NOMAD on Facebook Messenger to get our free guide “What Every Would-Be Digital Nomad Needs To Know.”

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Sample Project Visuals

11-11
Websites
11-11
Web design & development for 11/11 Veteran Project. Our CEO is their Director of Strategy & uses their national platform and extensive network to help clients reach strategic business goals while supporting organizations that provide access to resources for veterans and their families.
print
Print Design
print
This 20-page 5-year Progress Report for a Tourism Department is printed on high quality gloss paper of magazine quality. Presenting details of progress made in an easy-to-digest manner helps Tourism stay accountable to funding sources.
edgewood website
websites
edgewood website
Web design and development for Edgewood Townhomes and Villas, a unique luxury townhome community in Southern Virginia. They needed a modern, mobile friendly site to help display the vast array of options available to homeowners, as well as highlight available properties.
Mother Cluckers
websites
Mother Cluckers
Mother Cluckers is a unique home decor and interior design shop located in an historic downtown. They sell home luxuries, unique apparel, and gifts in their brick & mortar as well as online via Square. We developed the website, set up their ecommerce system on Square, and integrated it with their website.
lisa
websites
lisa
Web development for author, business strategist, speaker, and podcaster Lisa Kipps-Brown, our CEO.
Colin
Websites
Colin
Website design and marketing automation services for NASCAR driver Colin Garrett.
illustration
Illustration and Animation
illustration
A tourism office wished for some type of animation that would let visitors "drive" around the county to discover things to do. Using animation that requires no special browser plugins, illustrator Erin Kipps Brown came up with a concept to treat the project like a theme park map.
VGA
websites
VGA
Economic development website design for Virginia's Growth Alliance, a region that covers 10 counties.
south hill
rebranding & website
south hill
Town of South Hill, Virginia, rebranding and web design.
Westfield brand
Branding
Westfield brand
New branding identity for The Downtown Westfield Corporation, the management entity of the Special Improvement District of Westfield, NJ. Main Street New Jersey awarded DWC a grant to work with Glerin on the rebranding and marketing strategy for Downtown Westfield.
social
Social Media
social
When we were invited by Virginia's Department of Housing and Community Development to speak about marketing to Virginia Main Street Community directors from across the state, we needed something helpful to give them to take back to the office. Our Quicky Guide to Social Media ended up being quite a hit! This poster is different from anything we've ever seen: It has dry erase blocks to let the user jot notes for planning their social media. The poster is 11"x17" - large enough to accommodate the dry erase blocks but small enough to not take up too much of the user's office wall.
vineland website
websites
vineland website
Web design and development for Vineland Downtown Improvement District / Main Street Vineland, NJ. Part of a project awarded to VDID through a Branding & Digital Design Grant from Main Street New Jersey.
Branding
Branding
Branding
New branding identity for Stand Up For Salem (New Jersey), a nonprofit that stimulates business opportunity, historic preservation and community growth through grassroots community development.
print
Print Design
print
This magazine won an Award of Merit for Communication from the Southern Economic Development Council. Virginia's Growth Alliance is geographically the largest economic development region in Virginia. They provide a printed quarterly quality of life magazine to prospects; the magazine is printed on glossy paper that is of the quality you would find on a magazine rack. A low-res version is also available for download on their website and for distribution on usb's.
fact sheets
Fact Sheets
fact sheets
As a part of the Halifax County IDA rebranding project, the organization needed a one-sheet data flyer for prospects. The piece is designed to present a good bit of data in a condensed format that provides a quick overview of the county, and integrated design elements extend the new branding identity.
vineland branding
Branding
vineland branding
New branding identity for Main Street Vineland, NJ / Downtown Vineland Improvement District, a group that promotes, enhances and revitalizes historic Landis Avenue as a thriving commercial district and community-gathering place for shoppers, residents and visitors. Part of a project awarded to VDID through a Branding & Digital Design Grant from Main Street New Jersey.

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