“You have caused me to be excited about this process when I had been DREADING it! You are awesome! Your enthusiasm is contagious!”
A.M., Medical Clinic Owner

Unlike other designers, we know business. While they concentrate on the right shade of blue, we concentrate on strategy...

The strategy that will help your business grow OR just help you free up time - whatever meets your unique needs.

It doesn't need to take forever to do a web design project. You can finish a Guerilla Rampup™ before your competitors even get started!

treasure map

Being a small business owner who's going through a major transition (or knows one is on the horizon) is scary. You don't have time to waste on the right color of blue. You also don't have things like paid time off, guaranteed pensions, or the Family Medical Leave Act. But you do have the web and, with the right strategy, can use that in amazing ways to help transform your business and take control of your life.

Whether you're just entering a new phase of business or find yourself facing changes like preparing to retire or caring for an elderly parent, extra demands on your time and psyche can lead to desperation, which can lead to terrible choices that cost you dearly.

I (Lisa, founder & CEO of Glerin) know how overwhelemed you feel because I went through the same thing while caring for my mother with Alzheimer's. Even though I have decades of experience helping other businesses, a poor hiring decision literally cost me hundreds of thousands of dollars. Not to mention the stress and agony it caused while I was still caring for my mother at the end of her life – time I can never get back.

That's why I created our 1-5 day intensive Guerilla RampUp™ process to help business owners like you understand how you can use the web strategically to quickly reposition, to avoid costly mistakes and take control of your life.

To do things like attract better clients and demand higher prices so you can work less, create new revenue streams, and make your business more sellable and valuable.

I've done things like take a business that was on the verge of bankruptcy and position it for sale at 20x investment in about 2 years. And it wasn't even listed for sale when it sold!

If you really want help, I and my team can help you, too.

Phase 1: Guerilla Brand Ops Strategy Brief (1 day)

100% money back guarantee!

We'll dig out the asymmetric advantage that makes your business the only option for your perfect clients, so you can begin to do the work you love for the clients you like at the prices you're worth.

Just as important, the process will help you recognize which clients to weed out. Guerillas aren't for everyone.

You'll have an up to 2-hour conversation (phone, Skype, or in our office) with me, where I'll uncover what makes you tick and start planning how you can deploy that to beat the competition. I'll develop a 2-3 page Guerilla Brand Ops Strategy Brief™ and present it the next business day, outlining my recommendations for your niche opportunity and how you can best use the web to dominate it.

You can use the Guerilla Brand Ops Strategy Brief™ to make changes on your own, hire another consultant to work with, or take the next step with us in a Guerilla RampUp™.

My Guarantee: If you're not feeling comfortable about working with us after the conversation or if I feel like we can't help you, I'll give you a 100% refund and cancel the Guerilla Brand Ops Strategy Brief™.

Your investment: 3 hours of your time (2-hour conversation, 1-hour Brief presentation & review) + $950.

Book Your Guerilla Brand Ops Strategy Brief™

Want to talk before getting started? You can also book an optional free 15-min conversation with me using the link above.

Phase 2: Guerilla RampUp™ (2 to 3 days)

Just the ticket when you want to reinvent your business and don't have time to waste!

*A Guerilla Brand Ops Strategy Brief is required before scheduling a Guerilla RampUp™.

After the Guerilla Brand Ops Strategy Brief™ uncovers the asymmetric advantage that will allow you to overpower your competition, the Guerilla RampUp™ takes that advantage and transforms it into a plan of action that you can begin to execute IMMEDIATELY.

In just 2 days you'll have everything you need to hit the ground running:

  • strategy for how you can use the web more effectively in both marketing and operations,
  • targeted messaging,
  • a new responsive website of up to 8 pages,
  • a plan for creating marketing content to help attract your perfect clients,
  • an arsenal of cloud-based marketing tools set up and ready to go,
  • an understanding of how to use the tools,
  • and a Roadmap for future phases you may want to implement.

How can we do this? We use the Guerilla Brand Ops Strategy Brief™ to develop our plan ahead of time, and then work with you to tweak everything to perfection. The more organized you are in providing content and the better the feedback you can give, the more we can dig into strategy and tactics. And you've got our undivided attention for your 2 days.

If you want to get started with marketing automation, need more in-depth help in developing your strategy, or need more than 8 pages for your website, you can add a day to your project with the Guerilla RampUp+™. It gives us more time to work together and dive deeper into your action plan, giving you even more confidence in going forward.

Your investment: RampUp (2 days of your time + $5200); RampUp+ (3 days of your time + $7500). Doesn't include cost of any software or service you may choose to use.

Optional Equipment: Guerilla Outfitting (1 day)

Add on another day for a complete visual rebranding to really boost your business. As much design as we can fit in a day, based on your ability to be decisive: logo, tagline, business cards, letterhead, envelope, social media profiles, and marketing collaterals like brochure, postcard, and lead magnets. We develop the creative concepts ahead of time so all you have to do is choose the direction, and we start creating and tweaking based on your feedback. The more decisive you are, the more we can get done!

Price: $3500, not including printing costs. Note: if you opt for Guerilla Outfitting, logo and tagline creation will overlap with the web design phase because of its importance to your site.

We also offer custom development for clients who require it and have already gone through the Guerilla RampUp™ process.

Find out more about how we work.

Sample Project Visuals

poster
Illustrated Poster
poster
After helping to break the drought of over 12 years of non-sold-out festivals in 2013, the pressure was on for a successful encore for the 2014 Virginia Cantaloupe Festival. Putting our creative minds together in a marathon brainstorming session, we created the theme You've Got Friends in Lope Places and introduced a character we created named Lope.
shop local
Shop Local e-commerce
shop local
We created a Shop Local website for Virginia's largest geographic economic development region. Shoppers can buy from multiple vendors in one transaction, proceeds are distributed automatically into vendors' payment accounts, and each vendor receives their own order information.
salem website
websites
salem website
Web design and development for Stand Up For Salem / Main Street Salem, NJ, part of rebranding project. Site includes features like a donation system (one-time and recurring), and events system with capability for paid events with multiple ticket types and early bird discounts.
social
Social Media
social
When we were invited by Virginia's Department of Housing and Community Development to speak about marketing to Virginia Main Street Community directors from across the state, we needed something helpful to give them to take back to the office. Our Quicky Guide to Social Media ended up being quite a hit! This poster is different from anything we've ever seen: It has dry erase blocks to let the user jot notes for planning their social media. The poster is 11"x17" - large enough to accommodate the dry erase blocks but small enough to not take up too much of the user's office wall.
illustration
Illustration and Animation
illustration
For as long as we've been working with the tourism office, director Linda Shepperd has wished for some type of animation that would let visitors "drive" around the county to discover things. Using animation that requires no special browser plugins, illustrator Erin Kipps Brown came up with a concept to treat the project like a theme park map. Requiring no special plugins, it can be displayed on all devices.
ads
Ads
ads
We created the ad campaigns "Rugged Outdoors Meets Sophisticated Indoors" and "Discover the Possibilities" as a part of Halifax County Tourism department's rebranding project.
svhec site
websites
svhec site
Southern Virginia Higher Education Center website redesign. We previously created SVHEC's branding identity in 2013.
print
Print Design
print
This 20-page 5-year Progress Report for a Tourism Department is printed on high quality gloss paper of magazine quality. Presenting details of progress made in an easy-to-digest manner helps Tourism stay accountable to funding sources.
historical society
websites
historical society
Halifax County Historical Society nonprofit custom website design on Squarespace platform.
svra website
Websites
svra website
Southern Virginia Regional Alliance required a new site to replace one that was developed in 2011. Since they lacked a good library of relevant photographs, our design uses minimal photography combined with animated odometer-style statistics and clear traffic funnels for targeted visitors.
websites
websites
websites
Web design and development for Vineland Downtown Improvement District / Main Street Vineland, NJ. Part of a project awarded to VDID through a Branding & Digital Design Grant from Main Street New Jersey.
annual reports
Annual Reports
annual reports
Longwood Small Business Development Center serves 22 Southern Virginia counties and 6 cities, providing education, consulting, and economic research to support potential and existing small business owners. We created their first-ever Annual Report - 20 pages that included client success stories, new initiatives, partnerships information, and financial information. Deliverables included print-ready files, low resolution pdf files for download, and an online interactive flipping book.
instaliked
custom development
instaliked
This custom Instagram module lets the clients display photos with specific hashtags that they have liked on their Instagram account, providing fresh content on a site while giving the client full control over what displays. It's a win-win campaign since local businesses who use the client's hashtag can gain great exposure for themselves.
reservation systems
Reservation System
reservation systems
Tar Pamlico Water Trail manages a series of camping platforms on the trail, and hired us to develop a reservation system allowing paddlers to reserve camping platforms along the trail.
Branding
Branding
Branding
New branding identity for Stand Up For Salem (New Jersey), a nonprofit that stimulates business opportunity, historic preservation and community growth through grassroots community development.
print
Print Design
print
This magazine won an Award of Merit for Communication from the Southern Economic Development Council. Virginia's Growth Alliance is geographically the largest economic development region in Virginia. They provide a printed quarterly quality of life magazine to prospects; the magazine is printed on glossy paper that is of the quality you would find on a magazine rack. A low-res version is also available for download on their website and for distribution on usb's.
fact sheets
Fact Sheets
fact sheets
As a part of the Halifax County IDA rebranding project, the organization needed a one-sheet data flyer for prospects. The piece is designed to present a good bit of data in a condensed format that provides a quick overview of the county, and integrated design elements extend the new branding identity.
chhcg website
Websites
chhcg website
Commonwealth Home Health Care is owned by a parent company that needed us to create sites for multiple companies that carried through a similar look and feel.
vineland branding
Branding
vineland branding
New branding identity for Main Street Vineland, NJ / Downtown Vineland Improvement District, a group that promotes, enhances and revitalizes historic Landis Avenue as a thriving commercial district and community-gathering place for shoppers, residents and visitors. Part of a project awarded to VDID through a Branding & Digital Design Grant from Main Street New Jersey.