TMI Autotech is the North American manufacturer of the Ariel Atom super car. In addition to manufacturing the Ariel Atom, TMI Autotech also runs the VIR Driving Experience and provides custom manufacturing services.
The company wanted to combine all of their websites into one site. We designed a slightly different look for the company’s 3 main divisions: the Ariel Atom, the VIR Driving Experience, and Fabrication & Advanced Manufacturing. Home page traffic funnels direct visitors to the site area they’re interested in: buying an Ariel Atom, driving an Ariel Atom, and custom manufacturing.
One of the features we developed is an interactive configurator, the Atom Builder, that the site visitor can use to select from 7 body colors and rotate the car for a 360° view.
