6 steps to successful marketing differentiation

Fail to differentiate yourself in the marketplace and you’ll be exiled to the commodity ranks. Never fear, though, because there’s always something that you can use as a differentiator. The differentiator doesn’t have to already exist. You can create...

How Facebook helped prevent identity theft!

Well, I might be stretching it a bit, but you never know… This morning we had an envelope from the Social Security Administration in our p.o. box that didn’t belong to us so I returned it to the mail counter. It was a social security card, but the address...

Regional Shop Local Online Store Launched

There are lots of Shop Local sites around, but the online store we recently launched for Virginia’s Growth Alliance is a bit different. This groundbreaking project, funded by Virginia Department of Housing and Community Development, provides a free platform...