Fail to differentiate yourself in the marketplace and you’ll be exiled to the commodity ranks. Never fear, though, because there’s always something that you can use as a differentiator. The differentiator doesn’t have to already exist. You can create...
Well, I might be stretching it a bit, but you never know… This morning we had an envelope from the Social Security Administration in our p.o. box that didn’t belong to us so I returned it to the mail counter. It was a social security card, but the address...
note: the following press release was issued by the New Jersey Department of Community Affairs in relation to a contract recently awarded to Glerin through a competitive bid process. Both Downtown Westfield Corporation and Main Street Vineland received grants to work...
There are lots of Shop Local sites around, but the online store we recently launched for Virginia’s Growth Alliance is a bit different. This groundbreaking project, funded by Virginia Department of Housing and Community Development, provides a free platform...
A 5-Step Recipe for Creating Successful Marketing Campaigns There are so many marketing tools and platforms available today, we find that clients are often overwhelmed and don’t know what to use and when to use it – much less how to actually create a...