I can drive a car but I guarantee you no NASCAR team would want me behind the wheel. If I can drive safely and get from point A to point B, why shouldn’t I be able to drive for a team? Easy answer – because it’s pretty much guaranteed that I would...
Across America, communities have become more vanilla over the past several decades due to the proliferation of franchises, chain stores, and chain restaurants. People yearn for a connection to places and other people, and these desires are slowly helping rebuild the...
Giving good feedback is key to a successful design project. Regardless of what you’re having designed – logo, website, Annual Report, brochure, etc. – your input is important and totally necessary for your project to be successful. You’re...
If you prefer reading to watching a video, a transcript is below. Here at Glerin we like to keep things simple, so I want to share with you a short formula that can help improve your marketing. We call it the Math of Perception. That formula is Attract + Assure =...
Using a great automated marketing system is like having a larger staff who’s willing to work 24/7, giving you time to relax and enjoy the rewards. Contrary to popular opinion, automated marketing and email marketing are not the same thing. While email marketing...
Positioning your brand well creates a path to success that is shorter and easier. It helps your customers know they should select you. Think about this: if a prospect is comparing your product with a competitor’s, what is there about yours that would make them...