Getting Marketing and Sales to work together

Modern cloud-based tools that encourage cooperation between Sales and Marketing instead of competition can help transform your results. They’re also affordable and readily available. Business owners and managers like to complain about their Marketing and Sales...

Why email blasts are bad for business

I got up this morning to find these emails in my inbox (on top of many others): a dating site promo to find the man of my dreams kids & teens tickets on sale for a festival (woohoo!) why I need a penis enlargement What do they have in common? (besides the fact...

3 foolproof ways to improve your email marketing results

I hope you already know that email marketing is THE most cost-effective marketing tool you have access to. If you don’t, here’s the deal: for 10 years in a row, email marketing has generated the highest ROI for marketers. For every $1 spent, email...

[video] Meet Waddles the duck, our office mascot

Our office is located on Banister Lake in the town of Halifax, Virginia. Last summer someone abandoned a poor little duck on the lake; he she (we found out it’s a girl!) would come around when we kayaked, but would never come close. This past January we had a...

Find out what an actual visitor does on your website

Did you know that there’s a way you can actually know everything an individual visitor does on your website? If you use Google Analytics or similar, no doubt you know information like how many visitors come to your site, the countries they’re from, and how...
How to get more qualified leads from your website

How to get more qualified leads from your website

[Bonus at end of post – 9 FREE easy-to-use tools to create your own Lead Magnets.] Just imagine getting up on a Monday morning after enjoying a relaxing weekend and finding several great qualified leads in your inbox to start the week off with. What a...