It's a Mesh: merging web, mobile and traditional marketing

Tomorrow night marks our fourth workshop in the monthly series of free workshops we're doing for 2012 (the first one was in December, 2011), and we're excited to welcome special guest speaker Andy Beal. Not only will this workshop be recorded for online video, but we'll also be live streaming from the Mechdyne cave at Riverstone Energy Center.

Andy Beal, internet marketing consultant, award-winning blogger, professional speaker and coauthor of the critically-acclaimed book Radically Transparent: Monitoring & Managing Reputations Online will join us via Skype. Andy has appeared on ABC News, CNBC and NPR and has been featured in The Wall Street Journal, The New York Times , Business Week, Inc. Magazine, Forbes and many other publications - and now he'll be appearing in Riverstone Energy Center! He is considered “the Indiana Jones of reputation management.”

35% of searches will be affected - think you can possibly dodge that?

As social media becomes more pervasive, Google's search results have become less relevant to those who are looking for real-time news.  The latest changes in Google's search algorithm are the search giant's attempt to compete for those searchers by providing "the most up-to-date results."  Your site's ranking in search results will undoubtedly be affected since the company expects the changes to affect about 35% of searches.