Glerin CEO to speak at IndustryWeek's national economic development conference

PRESS RELEASE
September 26, 2014

Lisa Kipps-Brown, CEO of Glerin Business Resources, has been invited to speak about Marketing in the Economic Development Sector at IndustryWeek magazine's Roundtable in the Desert, October 6-9 in Scottsdale, Arizona.

"I'm extremely pleased to be speaking with such a great group of professionals about the dynamic topic of integrated marketing and how economic developers can simplify the way they think about using new tools to market their communities," said Kipps-Brown.

IndustryWeek's Expansion Management Roundtables are the premier source for education and networking in the Economic Development Industry. Economic Developers in both the public and private sectors from throughout the US attend the conference for the opportunity to meet leading industry consultants, network with other professionals, and get one-on-one advice from Roundtable speakers.

Speakers typically include experts on topics such as tax incentives, site location, negotiations, and crisis management. Popular demand for marketing advice led IndustryWeek to invite Kipps-Brown to speak.

She is a pioneer of business use of the web, founding Glerin in 1996, and as a former Board member of the Halifax County Industrial Development Authority has insider economic development experience that is rarely found in a marketing firm. An expert on integrated marketing, she is a veteran of almost 20 years of adapting marketing strategies and tactics to ever-changing technology.

###